Helping you Sell Wiltshire
Wiltshire is a perfect year-round destination for groups. As it’s only 90 minutes or less from London – and within two hours of the south coast, the Midlands and Wales – it’s easily accessible too.
We’d love you to choose Wiltshire for your next group visit or outing, so our aim is to make your job as easy as possible. Together with our partners we provide you with a range of tools to help you sell our beautiful county to your customers.
Top Ten Reasons to Visit Wiltshire
Whether you’re planning your first visit to Wiltshire or your twenty-first, we’ve come up with some suggestions for making the most of your time here. You’ll find new stories around every corner:
- With award-winning attractions, great food and drink, excellent shopping and top-notch arts venues, Salisbury is the perfect fusion of ancient and modern. Salisbury Cathedral boasts Britain’s tallest spire and best preserved original 1215 Magna Carta. Take a Tower Tour for fabulous views.
- Among Wiltshire’s most iconic views are the White Horses carved into its chalk hillsides. Keep an eye out for them as you travel around.
- Steeped in history and mystery, no visit to Wiltshire would be complete without taking in Stonehenge and Avebury: two inimitable stone circles; one outstanding World Heritage Site.
- With miles of ancient drove roads and uncrowded country lanes, almost half of Wiltshire’s breathtaking landscape falls within an Area of Outstanding Natural Beauty – rural England at its very best.
- Among Wiltshire’s many timeless villages, the stars of the show are the film-makers favourites of Lacock and Castle Combe; the perfect places to journey back in time.
- Wiltshire has characterful market towns aplenty. Bradford on Avon, a honey-coloured gem. Calne, where the English technique of producing ham and bacon was invented. Corsham, whose historic high street starred as Truro in BBC’s Poldark. Stylish, cosmopolitan Marlborough, a handsome former staging post. Swindon with its excellent range of leisure opportunities.
- Creativity is at the heart of the Wiltshire experience. Here you’ll find inspirational festivals, events and entertainment, all year round.
- The Kennet & Avon Canal stretches across the centre of the county, offering a range of ways to appreciate Wiltshire’s timeless scenery. Walk or cycle along the towpath, take to the water in a canoe, or relax on a soothing narrowboat cruise.
- Wiltshire offers a great allround shopping experience, with designer brands and high street names, independent outlets and shopping malls, farm shops and markets.
- To make the most of all that Wiltshire has to offer, it’s well worth staying a night or two – you’ll find a great range of group-friendly accommodation to choose from.
Exclusive Offers for Groups
Special offers are one of the ways in which attractions, accommodation providers and other businesses around Wiltshire extend a warm welcome to groups. So keep an eye out for the following and remember to confirm details when you book:
- Discounted rates for entry to attractions
- Fast track entry to attractions
- Bespoke activities for groups
- Exclusive tours, available only to groups
- Special deals on food and drink
- Discounted room rates for residential visits/free rooms if over a certain number of guests
- Discount vouchers to spend during your stay
Benefits for Group Leaders and Coach Drivers
The following are just some of the added extras often available for group leaders and coach drivers. Be sure to request details of what is on offer at the time of booking:
- Free or discounted accommodation for overnight visits
- Free or discounted refreshments or meal vouchers
- Free or discounted entry to attractions
- Free coach parking and/or easy access drop off points
- Places where coach drivers can rest while waiting for their group
- Free fact-finding trips in advance of your group’s visit
Commissionable Product
If you are an operator and looking for commissionable product please contact Florence Wallace at flowallace@visitwiltshire.co.uk or Tel: 0746 588860 to discuss.
Itinerary Planning, Photos and Editorial
We are always happy to provide photos and editorial for you to use in promoting your own tours, and offer an itinerary planning service to help you make the most of your visit to Wiltshire – just let us know what places and/or topics are of interest to you and we will do the rest.
Contact:
For further information please contact Florence Wallace, Head of Travel Trade, VisitWiltshire and Great West Way flowallace@visitwiltshire.co.uk, T: 07436 588860.