Wiltshire Council Boosts County Tourism

Wiltshire Council, working closely with Visit Wiltshire, has given a boost to the county’s thriving tourism industry by agreeing to support a Local Visitor Economy Partnership (LVEP).

LVEPs aim to provide strong local leadership and governance in tourism destinations around the country. They also look to foster strategic collaboration between local and national tourism agencies, bringing more visitors to the county and driving growth for communities and businesses.

The council has provided a letter of support to Visit England as part of the application process to secure LVEP status, which will help to unlock vital resources and funding to further develop Wiltshire’s thriving tourism sector.

Cllr Richard Clewer, Leader of Wiltshire Council and Cabinet Member for Economic Development, said: “We’re pleased to confirm our full support for the establishment of a Local Visitor Economy Partnership for Wiltshire.

“Tourism plays a vital role in our county, supporting local businesses, creating jobs, and preserving our rich cultural heritage.

“By forming this partnership with Visit Wiltshire, we will be able to unlock new opportunities for investment, promotion, and collaboration, ensuring Wiltshire remains a top destination for visitors from across the UK and beyond.

“This initiative aligns with our broader economic development strategy, reinforcing our commitment to sustainable tourism and community prosperity.

“We look forward to working closely with Visit England, Visit Britain, Visit Wiltshire and local partners through the LVEP to strengthen Wiltshire’s position as a leading visitor destination, creating jobs and further boosting the county’s economy.”

To find out more about the proposed LVEP and the decision to support it, people should go to: Decision details - Democratic Services - Wiltshire Council